Department of Pranks

Man, some people really know how to get press (see this guy, who created MarryOurDaughter.com). What kind of gag could I come up with to get covered in the New York Times?

The site has gotten 20 million page views in the last two weeks and now elicits around a thousand, mostly angry, emails a day. In the last few days, the site’s “publicity director” has also appeared on at least half a dozen talk radio shows around the country, including on Las Vegas (MIX-FM), Houston (KRBE-FM) and Philadelphia (WYSP-FM) and mixed it up with belligerent on-air-personalities and hostile listeners, whom he neglected to let in on the ruse.

“People get angry so fast they don’t stop to question whether its real,” says the creator of MarryOurDaughter.com, John Ordover, who masqueraded as the site’s fictional publicity director, the unlikely surnamed Roger Mandervan.

Mr. Ordover is a science-fiction editor with a prankish history and an interest in urban nudism.