
What makes a great story song?
Skyword recently interviewed a number of songwriters about storytelling. I made the cut along with songwriters for Phil Collins, Aretha Franklin, Jonas Brothers & Selena Gomez! Here’s the piece by Jon Simmons on what brand marketers can learn from songwriters, with tips from eight troubadours (David Pack, Air Traffic Controller, Alexa Weber Morales, Joshua Hyslop, Jess Domain, Emily Hecht, Ed...